Manx2.com says it hopes a new look on its website can help boost the Isle of Man's tourism industry.
The redesign coincides with a deal for users of the microblogging site twitter, under which every 100th person to follow the company will get a free flight to Blackpool or Belfast.
Manx2.com chairman Noel Hayes says the new website ties in more closely to social networking sites such as YouTube and twitter.
The website's relaunch also features a competition, with a prize of free flights for the best video or photograph of the Isle of Man.