Island marketers have been hearing from a Google executive this morning (Tues)
Ralph Chiti, New Business Development Manager at Google's European Headquarters in Dublin, gave a presentation discussing the need for marketing to evolve to an audience-centric model and questioning whether the established theory of the marketing mix remains fit for purpose in the digital age.
The event at the Villa Marina was organised by the Isle of Man branch of the Chartered Institute of Marketing
Energy and food security "two most important things", says MHK
Douglas North's John Wannenburgh believes these are the two main components that will determine the Island's survival
Gatwick drop-off fee rises again
Heads up for Manx air passengers travelling to London
Isle of Man inflation holds steady at 2.8 percent in November
Food, hospitality and education costs continue to rise, while falls in energy prices help offset pressures
New Costa Coffee store opens on Peel Promenade
Based in the former Harbour Lights premises on Shore Road
